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  • February 13, 2018: Local SEO with Greg Gifford

February 13, 2018: Local SEO with Greg Gifford

  • 13 Feb 2018
  • 5:00 PM - 7:00 PM
  • BridgePort BrewPub, 1313 NW Marshall Street Portland, OR 97209
  • 16


Registration is closed

Please join us on Tuesday, February 13, in the Heritage Room at BridgePort BrewPub as we welcome Greg Gifford, Director of Search and Social at DealerOn, who will be presenting "Local SEO Strategies".


Local SEO has always been intricate, but now that links are the most important ranking factor, it seems to be more confusing than ever. Greg will walk through the recent changes in local ranking factors and take a deep dive into the two most important aspects - inbound links and content. He'll share a detailed workflow and strategy that any marketer can use immediately. He'll then cover the various aspects of optimization, finishing with an advanced silo strategy that combines links and targeted content to help businesses show up in local searches in cities where they don't have a physical location.

Key Takeaways

  • Get inside tips on acquiring valuable local links
  • Learn the right way to create localized content and blog posts
  • Help your business show for local searches in cities you don't have a physical location
  • Skills Level: Intermediate to Advanced

Speaker Bio

Greg Gifford is the Director of Search and Social at DealerOn, a software company that provides websites and online marketing to new car dealers all over the US and Canada. He has over 17 years of online marketing and web design experience, and has traveled all over the world sharing his knowledge with business owners and marketers.

Greg spends his spare time doing freelance website design and SEO for local businesses. He graduated from Southern Methodist University with a BA in Cinema and Communications, and has an obscure movie quote for just about any situation.

Follow Greg on Twitter at @GregGifford.

Date and Time
Tuesday, February 13, 2018
5:00 pm to 7:00 pm. Presentation starts at 5:30 pm.

BridgePort BrewPub’s Heritage Room — see map
1313 NW Marshall Street
Portland, OR 97209

Parking & Transit
There is street parking available around the venue ($2.00/hour until 7:00 pm), a pay lot across the street in the Safeway building (enter on NW 14th), and several pay lots 2-3 blocks away, under the 405 freeway. 2 hours of free street parking is available anywhere west of the 405. Streetcar stops are 1 block north or south, and the nearest bus stop is 6 blocks away on NW 14th & Glisan (route 77). And don't forget about Uber and Lyft!


Thank you to our 2018 Event Sponsors for making our Educational Event Series possible!


Webfor    Raven Tools


Early Bird member tickets start as low as $20! Prices go up on February 7th, so get ‘em early.

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